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Found 1 from your keywords: author="M. Dafa Wardana"
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Pengaruh Product Quality dan Brand Image terhadap Purchase Decision Melalui L…
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SyaefullohM. Dafa Wardana

This research aims to determine the extent of the influence of product quality and brand image on purchase decisions through lifestyle regarding imported thrift shoes in the city of Pekanbaru (A Case Study of Students in Pekanbaru). This study consists of two independent variables, namely product quality and brand image, and one dependent variable, which is purchase decision, with lifestyle as …

Edition
-
ISBN/ISSN
205210014
Collation
3900-3921 hlm.; 30x21 cm
Series Title
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Call Number
Manajemen 658.8342 Daf p