Filter by
Found 1 from your keywords: author="Rizki Supriyanto Utama...
Pengaruh Brand Equity dan Brand Trust Terhadap Purchase Decision Melalui Cust…
This research aims to find out how much influence brand equity and brand trust have on purchase decisions through customer satisfaction with branded clothes in Pekanbaru City. This research consists of two independent variables, namely brand equity and brand trust and one dependent variable, namely purchase decision and customer satisfaction as an intervening variable. The analysis method used …
- Edition
- -
- ISBN/ISSN
- 205210322
- Collation
- 725-746 Hlm.; 30x21 cm.
- Series Title
- -
- Call Number
- Manajemen 658.82 Riz p
Computer Science, Information & General Works 
Philosophy & Psychology 
Religion 
Social Sciences 
Language 
Pure Science 
Applied Sciences 
Art & Recreation 
Literature 
History & Geography