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Electronic Thesis and Dissertation

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Found 4 from your keywords: subject="Hedonic Shopping"
cover
Pengaruh Hedonic Shopping Motives Terhadap Impulse Buying (Survei Pada Konsum…
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Annisa MardatillahCHANTIKA SARI

Penelitian ini bertujuan untuk mengetahui dan menganalisis hedonic shopping motives pada konsumen wanita di Franklin Jewellry Living World Pekanbaru, Untuk mengetahui dan menganalisis impulse buying pada konsumen wanita di Franklin Jewellry Living World Pekanbaru. Untuk mengetahui dan menganalisis pengaruh hedonic shopping motives terhadap impulse buying pada konsumen wanita di Franklin Jewellr…

Edition
-
ISBN/ISSN
217210473
Collation
i, 65 Hlm.; 30x21 cm.
Series Title
-
Call Number
Bisnis 381.3 Cha p
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cover
Pengaruh Hedonic Shopping Motivation dan Shopping Lifestyle terhadap Impulse …
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Syarifah AzizahAwliya Afwa

PENGARUH HEDONIC SHOPPING MOTIVATION DAN SHOPPINGLIFESTYLE TERHADAP IMPLUSE BUYING PADA KONSUMEN TOKOPEDIA DI PEKANBARU OLEH SYARIFAH AZIZAH 195210060 ABSTRAK Tujuan penelitian ini adalah untuk mengetahui apakah terdapat pengaruh yang signifikan antara Hedonic Shopping Motivation dan Shopping Lifestyle terhadap Impluse Buying pada konsumen tokopedia di Pekanbaru. Sampel dalam penelitian ini ada…

Edition
-
ISBN/ISSN
195210060
Collation
viii,110 Hlm.; 30x21 cm.
Series Title
-
Call Number
Manajemen 381.3 Sya p
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cover
Pengaruh Brand Image dan Hedonic Shopping terhadap Purchase Decision Melalui …
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SyaefullohKurniawan Ilahi

This research aims to find out how much influence brand image and hedonic shopping have on purchase decisions through perceived value on Alexander Christie watches in Pekanbaru City. This research consists of two independent variables, namely brand image and hedonic shopping and one dependent variable, namely purchase decision and perceived value as an intervening variable. The analysis method …

Edition
-
ISBN/ISSN
205210351
Collation
399-417 Hlm.; 30x21 cm.
Series Title
-
Call Number
Manajemen 658.834 Kur p
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cover
Pengaruh Hedonic Shopping Motivation Dan Shopping Lifestyle Terhadap Impulse …
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Awliya AfwaEvi Wahyuni

Tujuan penelitian ini untuk mengetahui apakah pengaruh hedonic shopping motivation dan shopping lifestyle terhadap impulse buying pada shopee di pekanbaru. Penelitian ini menggunakan metode kuantitatif. Sampel dalam penelitian ini berjumlah 120 responden pada mahasiswa aktif universitas islam riau di pekanbaru yang suka berbelanja online di shopee. Teknik pengambilan sampel dalam penelitian ini…

Edition
-
ISBN/ISSN
195210655
Collation
162 hlm
Series Title
-
Call Number
Manajemen 658.8342 Evi P
Availability1
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