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Found 1 from your keywords: author=Atha Fadhlul Mufid
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Pengaruh Service Quality dan Discount Price terhadap Purchase Decision Melal…
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SyaefullohAtha Fadhlul Mufid

This research aims to determine the extent of the influence of service quality and discount price on purchase decisions through customer satisfaction in minimarkets in the city of Pekanbaru. This study consists of two independent variables, namely service quality and discount price, and one dependent variable, which is purchase decision, with customer satisfaction as an intervening variable. Th…

Edition
-
ISBN/ISSN
205210169
Collation
3834-3852 hlm.; 30x21 cm
Series Title
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Call Number
Manajemen 658.8342 Ath p