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Pengaruh Product Quality dan Product Packaging terhadap Purchase Decision Mel…
This research aims to find out how much influence product quality and product packaging have on purchase decisions through brand trust in make over cosmetic products in Pekanbaru City. This research consists of two independent variables, namely product quality and product packaging and one dependent variable, namely purchase decision and brand trust as an intervening variable. The analysis meth…
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- ISBN/ISSN
- 205210342
- Collation
- 308-329 Hlm.; 30x21 cm.
- Series Title
- -
- Call Number
- Manajemen 658.834 Del p
Pengaruh Kualitas Produk dan Harga terhadap Keputusan Pembelian Produk Takade…
This research was conducted with the aim of finding out the influence of product quality and price on purchasing decisions for Takadeli Cake Boutique products among Takadeli Cake Boutique Pekanbaru consumers. The methods used in this research are quantitative methods and descriptive methods. The sampling technique used was purposive sampling with a sample size of 100 people based on the Lemesho…
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- ISBN/ISSN
- 205210306
- Collation
- i, 111 Hlm.; 30x 21 cm.
- Series Title
- -
- Call Number
- Manajemen 677.7 Fay p
Pengaruh Fitur Live Shopee dan Product Browsing terhadap Online Impulsif Buyi…
This research aims to determine the extent of the influence of Shopee's live features and product browsing on online impulsive buying through shopping enjoyment in the fashion product category on the Shopee e- commerce platform. This study consists of two independent variables, namely the live Shopee feature and product browsing, and one dependent variable, which is online impulsive buying, wit…
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- ISBN/ISSN
- 205210055
- Collation
- 3809-3833 hlm.; 30x21 cm
- Series Title
- -
- Call Number
- Manajemen 658.872 Ali p
Pengaruh Product Quality dan Brand Image terhadap Purchase Decision Melalui L…
This research aims to determine the extent of the influence of product quality and brand image on purchase decisions through lifestyle regarding imported thrift shoes in the city of Pekanbaru (A Case Study of Students in Pekanbaru). This study consists of two independent variables, namely product quality and brand image, and one dependent variable, which is purchase decision, with lifestyle as …
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- ISBN/ISSN
- 205210014
- Collation
- 3900-3921 hlm.; 30x21 cm
- Series Title
- -
- Call Number
- Manajemen 658.8342 Daf p
Perencanaan Produksi Usaha Agroindustri Berbasis Ikan Di Kelurahan Air Dingin…
Usaha sedap bakat memiliki tujuan utama yaitu memaksimalkan keuntungan, namun untuk mencapai objektif tersebut, usaha ini dihadapkan dengan berbagai kendala/keterbatasan. Penelitian ini bertujuan untuk mengetahui: 1) Karakteristik pelaku usaha dan profil usaha agroindustri olahan ikan, 2) Penggunaaan sumberdaya pada Usaha Agroindustri, 3) Kombinasi produk olahan abon lele, salai lele, salai pat…
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- ISBN/ISSN
- 184210235
- Collation
- i, 100 Hlm.; 30x21 cm.
- Series Title
- -
- Call Number
- -
Pengaruh Keselamatan dan Kesehatan Kerja terhadap Produktivitas Bagian Produk…
This research was conducted at PT Wita Pekanbaru Jl. Darma Bakti Avian Warehouse block D5, Payung Sekaki, Pekanbaru. Aims to determine occupational safety and health on the productivity of the production section at PT Wita Pekanbaru. The population in this study was 35 employees. Sampling used a purposive sampling method so that 32 employees were sampled. The results of this research show that …
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- ISBN/ISSN
- 195210410
- Collation
- i, 92 Hlm.; 30x21 cm.
- Series Title
- -
- Call Number
- Manajemen 610.73 Del p
Pengaruh Kualitas Produk, Harga, dan Citra Merek terhadap Keputusan Pembelian…
This research was conducted with the aim of analyzing the influence of product quality, price and brand image on consumer purchasing decisions (case study on Ms Glow cosmetics in Perawang). The sampling technique in this research used purposive random sampling and the Lemeshow formula to determine the sample size. In this study, 96 samples were taken by distributing questionnaires to respondent…
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- ISBN/ISSN
- 195210315
- Collation
- i,148 Halm. ; 30x21 cm
- Series Title
- -
- Call Number
- Manajemen 658.56 Sad P
Pengaruh Variasi Produk,Harga dan Kualitas Pelayanan terhadap Keputusan Pembe…
The aim of this research is to determine the influence of product variations, prices and service quality on purchasing decisions at Galaxy Swalayan Bukit Barisan in Pekanbaru City. Data collection techniques through questionnaires. Using data analysis techniques assisted by the SPSS application. The results of this research are that product variations partially have a positive and significant e…
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- ISBN/ISSN
- 185210639
- Collation
- i, 110 Hlm.; 30x21 cm.
- Series Title
- -
- Call Number
- Manajemen 658.56 Nur p
Optimalisasi Usaha Argoindustri Roti di Kota Pekanbaru (Studi Kasus: Rottte B…
The bread business is a business that has economic value and is quite high in demand. This business must be encouraged by increasing production, one of which is by optimizing bread production in order to obtain maximum profits. This research aims to analyze: (1) Business characteristics (including age, length of education, business experience, and number of family dependents) and business profi…
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- ISBN/ISSN
- 184210493
- Collation
- i, 108 Hlm.;30X21 cm.
- Series Title
- -
- Call Number
- Agribisnis 641.5 Brt o
Pengaruh Desain, Fasilitas, dan Kualitas ProduK terhadap Keputusan Pembelian …
The purpose of this research is to determine and analyze the influence of design, facilities and product quality on purchasing decisions in the Delizia Cluster housing complex in Pekanbaru City. The population in this study were homeowners in the Delizia Cluster housing, 31 respondents who lived in the Delizia Cluster housing in the city of Pekanbaru. The number of research samples is all respo…
- Edition
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- ISBN/ISSN
- 175210823
- Collation
- i-165 Hlm.; 30x21 cm.
- Series Title
- -
- Call Number
- Manajemen 658.57 Umi p
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