Penelitian ini dilakukan dengan tujuan untuk mengetahui pengaruh kualitas produk, harga dan citra merek terhadap keputusan pembelian pada Sari Roti di marpoyan damai, kota pekanbaru. Teknik pengambilan sampel pada penelitian ini ialah menggunakan teknik Accidental Sampling yaitu merupakan salah satu komponen dari metode nonprobablity sampling. Dalam hal ini peneliti mengambil 96 sampel dengan …
Tujuan dari penelitian ini adalah untuk mengetahui dan menganalisis pengaruh harga dan kualitas pelayanan terhadap kepuasan konsumen pada PT.Arya Wisata Travel (Trayek Pekanbaru – Tembilahan). Penelitian ini merupakan penelitian kuantitatif. Populasi dalam penelitian ini adalah konsumen pada PT.Arya Wisata Travel (Trayek Pekanbaru – Tembilahan). Teknik pengambilan sampel dalam penelitian in…
The food needs of pineapple farming households have increased due to the development of the times. The need for food is increasing because food prices tend to increase so that the expenditure of farming households is increasing. Simultaneous harvests can cause an abundance of pineapples so that the price of pineapples falls which can affect low income. Decreased income can affect household expe…
Tofu agro-industry products have high market demand, but limited availability of raw materials to meet business needs. This causes high market competition in meeting raw material needs. This condition is a problem for entrepreneurs. In addition, entrepreneurs must also compose in marketing these tofu agroindustri products by creating a 7P marketing mix strategy so that they can compete in the m…
Coconut jelly is a derivative product from coconut fruit that can be consumed by all ages, has business opportunities and is profitable. Queen Kelapa jelly is the only business that sells coconut jelly in Karya Bhakti Village, Kampar Kiri Tengah District. This research aims to analyze: 1) Characteristics of business actors (entrepreneurs and retailers) and business profile of Queen Kelapa Jelly…
Cultivation of watermelon plants in Indonesia is still limited to meet the domestic market. But it is also possible that we can compete in the international market. This research aims to: (1) Identify the characteristics of farmers and the profile of watermelon farming in Binawidya District, (2) Understand the use of production factors, land area and watermelon cultivation techniques in Bin…
The rubber commodity is one of the commodities in Kasang Bangsawan Village that has the potential to continue to be developed both in terms of farming and marketing, so the right strategy is needed to maximize this potential. This research aims to analyze: (1) Characteristics of farmers and traders, (2) Rubber farming, (3) Bokar marketing and (4) Strategy for developing rubber farming and bokar…
Riau is a province that has fluctuating economic growth that tends to be positive. However, in 2020 the economic growth of Riau Province experienced a decline, causing an increase in poverty rates, a decrease in labor absorption and causing a shift in the economic sector in Riau Province. This research aims to analyze: 1. Economic growth of Riau Province; 2. Economic growth and competitiveness …
Penelitian ini dilatarbelakangi oleh rendahnya motivasi belajar siswa khususnya pada mata pelajaran PAI di SD Negeri 161 Pekanbaru. Adapun yang menjadi perumusan masalah dalam penelitian ini adalah bagaimana strategi guru pendidikan agama Islam dalam meningkatkan motivasi belajar siswa di SD Negeri 161 Pekanbaru. Tujuan penelitian ini adalah Untuk mengetahui Strategi guru pendidikan agama Islam…
Kampung kota merupakan bagian penting dari tata ruang perkotaan yang mempertahankan ciri khas permukiman pedesaan dalam suasana urban. Konsep kampung kota berkelanjutan mengintegrasikan karakteristik kampung tradisional dengan prinsip-prinsip keberlanjutan, sebuah pendekatan yang diadopsi oleh Kampung Melayu di Kota Pekanbaru. Meskipun kaya akan nilai budaya dan warisan lokal, pertumbuhan perko…