This study aims to determine the effect of product quality and price on purchasing decisions for Wardah cosmetic products at a true cosmtik store in Belilass, Seberida sub-district, Indragiri Hulu district. This type of research is a quantitative research using descriptive method. The population in this study are consumers who have purchased and consumed Wardah cosmetic products at the age of 1…
This study aims to determine and analyze the influence of the influence of the marketing mix consisting of product, price, place and promotion on consumer purchasing decisions at Babussalam grilled fish huts in Pasir Pangaraian. The research method used is descriptive and quantitative methods. To find out and analyze the effect of independent variables on the dependent variable, linear regressi…
This study aims to determine and analyze the effect of financial literacy and financial efficacy on investment decisions in active students in the city of Pekanbaru. The research method used is descriptive and quantitative as well as qualitative methods. Types and sources of data using primary data and secondary data. The data collection technique uses a questionnaire that has been tested for v…
This study aims to determine efficient and inefficient stocks in the Pulp and Paper sub-sector companies on the Indonesia Stock Exchange for the 2014-2021 period through the application of the Capital Asset Pricing Model (CAPM) method. The population in this study were all shares of the Pulp and Paper sub-sector companies registered for the 2014-2021 period, namely 9 companies with a total samp…
Pineapple is either the horticultural crops which has become a leading commodity in Indonesia, especially in Riau Province. This study aims to determine and analyze: 1) Characteristics of pineapple farmers and traders in Sungai Sembilan District, Dumai City. 2) Pineapple marketing performance which includes: marketing institutions, marketing channels, marketing functions, marketing costs, marke…
Obstetrics and Gynecology Disease is a disease concerning pregnancy and the genital organs in pregnant women which can cause a high death rate due to childbirth if it is not handled properly. To make it easier to detect early symptoms of obstetric and gynecological diseases, an expert system is needed that can diagnose obstetric and gynecological diseases. An expert system is a computerbased sy…
Dispora Anamabas Islands Regency is an agency engaged in the world of education, besides that it is also engaged in planning the development and improvement of school units (projects). This research was conducted with the aim of assisting the procurement committee in determining the winning contractor for the project tender by using a decision support system. This study uses the Simple Additive…
This study aims to analyze farmer characteristics, agricultural extension characteristics, farming profiles, characteristics of organic fertilizer innovation, types of innovation adoption decisions, communication channels, extension performance, government support, marketing mix, level of adoption/use of organic fertilizer, factors that influence the decision to use organic fertilizer by farmer…
Tourism is a sector that is strategic and has the potential to make a significant contribution to regional development, if the management is carried out regularly, is directed and uses appropriate service marketing and can open or expand employment opportunities for the community. According to Kotler and Armstrong (2012) stated that the purchase decision is the stage in the buyer's decision pro…
PT. Andalan Sehat is a poultry farming partnership company with branches throughout Indonesia, one of which is located in the Rokan Hulu Regency of Riau Province. Every day, farmers are required to report sample data on the development of broiler chickens. Based on the submitted sample data, the analysis team manually compares the data of each farmer and decides which farmer has the best pr…