Penelitian ini bertujuan untuk mengetahui pengaruh dari sosial media marketing terhadap penjualan produk Iphone pada Toko Negri Ponsel Teluk Kuantan. Tipe pada penelitian ini menggunakan pendekatan kuantitatif. Populasi dalam penelitian ini yaitu masyarakat Kota Teluk Kuantan dan Sekitarnya yang sudah pernah membeli produk Iphone di Toko Negri Ponsel. Sampel dalam penelitian ini berjumlah 100 r…
Lemang is a product of glutinous rice which uses a method of cooking glutinous rice into rice using a bamboo container which is covered in banana leaves and then grilled/roasted over a fire. Lemang is a typical food that is usually served on holidays and various other celebrations. This study aims to determine 1). characteristics of entrepreneurs and lemang business profiles, 2). procureme…
The potential for ornamental plant enthusiasts or markets in Rimbo Panjang Village is quite large, considering the increasing number of housing, offices that exist and their access close to Pekanbaru City, the problems that farmers often encounter are such as fairly tight competition and ornamental plants are a commodity that will be crowded during the season (there are certain seasons). This s…
Tujuan dari penelitian ini adalah untuk mengetahui dan menganalisis pengaruh digital marketing terhadap keputusan pembelian konsumen pada Patisserie pekanbaru. Jenis Penelitian ini merupakan penelitian kuantitatif menggunakan metode deskriptif,kriteria responden dalam penelitiaan ini adalah masyarakat Pekanbaru sekitar nya dan juga orang yang pernah melakukan pembelian pada Patisserie Pekanbaru…
Bandar Seikijang District is one of the sub-districts in Pelalawan Regency, Riau Province, with a potential chili-producing area. The purpose of this study was to analyze (1) characteristics and profiles of cayenne pepper farming, (2) cultural technology, use of production factors, production costs, production, income, efficiency of cayenne pepper farming, (3) marketing including marketing inst…
Farming star fruit have a number of problem , among others pest and disease on plant and problem marketing still not optimal, meanwhile product have opportunity good market . _ Study this aim analyze : (1) Characteristics Farmer and Profile farming Carambola , (2) Technique Cultivation , Factor Production Farming , Cost , Income farming and Score Point Break Even ( Break Event Point ) Starfruit…
Palm sugar is widely used by the community to make processed foods to replace white sugar, natural palm sugar is also a sugar that is good for consumption because it is made from pure palm sap. This study aims to analyze 1). Characteristics of palm sugar entrepreneurs and traders, 2). Processing, costs, income, efficiency and added value, 3). Palm sugar supply chain channel, 4) Supply chain dis…
The agricultural sector plays an important role in economic growth and is more focused on agriculture-based industries (agroindustries), such as the cassava rengginang agro-industry. The problems of Bu Mar Ajis' rengginang cassava agro-industry are fluctuating raw material prices, low production, use of traditional technology, and limited marketing. This study aims to analyze: 1). Characteristi…
In short the marketing of catfish can affect the high and low prices at the end consumer level. This study aims to (1) determine the characteristics and business profile (2) analyze the marketing of catfish. This research was conducted for 6 months starting from February to July 2022. The method used is a survey method. Samples were taken as many as 11 people using the census method. Data w…
PENGARUH DIGITAL MARKETING TERHADAP KEPUTUSAN PEMBELIAN ES KRIM MIXUE SUDIRMAN PEKANBARU (Studi Kasus Mixue Sudirman Pekanbaru) ABSTRAK DEDE DARMAWAN Dalam penelitian ini menggunakan dua variabel yaitu digital marketing sebagai variabel bebas (X) dan keputusan pembelian sebagai variabel terikat (Y). Penelitian ini bertujuan untuk mengetahui dan menganalisis Pengaruh Digital Marketing Terhad…