Penelitian ini dilatarbelakangi oleh meningkatnya pemanfaatan media sosial sebagai sarana komunikasi pemasaran digital, khususnya Instagram yang banyak digunakan oleh pelaku usaha thrift untuk memasarkan produk dan membangun hubungan dengan konsumen. Akun Instagram @homeofsecond memanfaatkan berbagai fitur Instagram dalam memasarkan produk sepatu second hand melalui penyampaian informasi produk…
Dvertisements based on Pekanbaru Mayor's regulations Number 50 of 2021 concerning amendments to Pekanbaru Mayor's regulations Number 24 of 2013 concerning the implementation of advertisements in the City of Pekanbaru and what are the inhibiting factors for implementing building permits for advertisements in the City Pekanbaru. This research aims to increase the public's insight into how bui…
Based on observations in the field, a phenomenon was found that throughout 2021 the Pekanbaru City Government ordered more than 120 poles and illegal billboard objects. The nature of the illegality of the pole and the object of the billboard is that the pole and object of the billboard is standing or installed by the owner of the billboard on the road and not on land that has a building permit …