This study aims to determine the effect of product marketing mix strategy, price, place, promotion on purchasing decisions for batik pajamas at the Rejeki Jaya Bagansiapiapi Store. This type of research is a quantitative research using descriptive method. The population in this study were all consumers of the fortune shop jaya Baganapaipai, with sampling using the non-probability sampling metho…
This study aims to determine the effect of product quality and price on purchasing decisions for Wardah cosmetic products at a true cosmtik store in Belilass, Seberida sub-district, Indragiri Hulu district. This type of research is a quantitative research using descriptive method. The population in this study are consumers who have purchased and consumed Wardah cosmetic products at the age of 1…