PENGARUH KUALITAS PRODUK TERHADAP KEPUASAN PELANGGAN GEPREK TETO DI PEKANBARU

Penelitian Kualitas Produk Terhadap Kepuasan Pelanggan Geprek Teto Di Pekanbaru.Populasi dalam penelitian ini adalah seluruh pelanggan geprek teto di pekanbaru.Teknik pengambilan sampel menggunakan metode teknik dengan pengambilan (purposive sampling)dengan 100 responden. sumber data terdiri dari data primer dan sekunder, sedangkan teknik pengumpulan data dilakukan melalui penyebaran kuesioner,…

Pengaruh Desain dan Harga Kafe terhadap Keputusan Pembelian dan Kepuasan Pela…

Edition

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ISBN/ISSN

215210065

Collation

1-40 Hlm.; 29x21 cm.

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Tingkat Kepuasan Konsumen Terhadap Keripik Ubi Mak Uwo Pada Toko Viera Di Kot…

Keripik ubi merupakan salah satu hasil olahan ubi kayu yang sangat digemari masyarakat. Keripik ubi di toko viera perlu mendapat perhatian dari pihak penjual keripik terutama strategi yang akan dilakukan dalam pemasarannya agar dapat meningkatkan kepuasan konsumen. Penelitian ini bertujuan untuk menganalisis: (1) Karakteristik pengusaha dan profil usaha (2) Tingkat kepuasan konsumen dalam pembe…

Pengaruh Kualitas Pelayanan Terhadap Kepuasan Konsumen Pada Cafe Waroeng Fake…

Tujuan penelitian ini ialah untuk mengetahui dan menganalisis bagaimana kepuasan konsumen terhadap kualitas pelayanan pada Café Waroeng Fake. Populasi dalam penelitian ini ialah seluruh konsumen yang pernah menggunakan jasa lebih dari satu kali pada Café Waroeng Fake. Teknik pengambilan sampel dalam penelitian ini menggunakan Teknik yaitu purposive sampling pertimbangan khusus dan tertentu. T…

Pengaruh product Quality dan product Packaging terhadap customer Satisfa…

Penelitian ini bertujuan untuk mengetahui seberapa besar pengaruh product quality dan product packaging terhadap customer satisfaction melalui purchase decision pada Rumah Kue Viera di Kota Pekanbaru. Penelitian ini terdiri dari dua variabel independen yaitu product quality dan product packaging dan satu variabel dependen yaitu customer satisfaction serta purchase decision sebagai variabel inte…

Pengaruh Perceived Ease Of Use dnd Perceived Value terhadap Customer Satisfac…

This research aims to find out how much influence perceived ease of use and perceived value have on customer satisfaction through online shopping habits on cinema tickets for TIX-ID application users. This research consists of two independent variables, namely perceived ease of use and perceived value and one dependent variable, namely customer satisfaction and online shopping habit as interven…

Pengaruh Brand Equity dan Brand Trust Terhadap Purchase Decision Melalui Cust…

This research aims to find out how much influence brand equity and brand trust have on purchase decisions through customer satisfaction with branded clothes in Pekanbaru City. This research consists of two independent variables, namely brand equity and brand trust and one dependent variable, namely purchase decision and customer satisfaction as an intervening variable. The analysis method used …

Pengaruh Service Quality dan Discount Price terhadap Purchase Decision Melal…

This research aims to determine the extent of the influence of service quality and discount price on purchase decisions through customer satisfaction in minimarkets in the city of Pekanbaru. This study consists of two independent variables, namely service quality and discount price, and one dependent variable, which is purchase decision, with customer satisfaction as an intervening variable. Th…

Pengaruh E-word Of Mouth dan Brand Image terhadap Purchase Intention Melalui…

The purpose of this research is to understand the extent of the effect of word of mouth and brand image on purchase intention through Food and Beverage (FNB) customer satisfaction in Pekanbaru City. In the research conducted there were 2 independent variables including word of mouth and brand image as well as one dependent variable which is purchase intention and customer satisfaction as int…

Customer Satisfaction Mediates Green Marketing and Brand Image On Customer Pu…

This study aims to determine how much influence green marketing and brand image have on customer purchasing decisions through customer satisfaction as an intervening variable at KFC Ahmad Yani Padang. This study consists of two independent variables, namely green marketing and brand image as well as one variable of customer purchasing decisions and the intervening variable of customer satisfact…