Positive and significant influence of the Islamic lifestyle (X1) on purchasing decisions (Y) for HNI-HPAI products in Pekanbaru City. The results of testing the second hypothesis (H2) regarding perceptions of purchasing decisions for HNI-HPAI products, show that there is a significant positive influence of product quality on purchasing decisions for HNI-HPAI products. Based on the results of t…
This study was motivated by the phenomenon of the perception of the people of Pekanbaru who still bought or consumed food and beverages that were not yet halal-certified, even though Islam requires its followers to consume halal food and beverages. Therefore, the author wanted to investigate how the Muslim community perceives food and beverage products that are not yet halal-certified in the ci…
This study aims to analyze the effect of product quality on consumer satisfaction at Nirwana Coffee Shop, Indragiri Hulu District, Pasir Turtle District, Airmolek. This research is a qualitative descriptive and quantitative research with a sample size of 100 people. The analytical method used in this research is simple linear regression analysis. The results of this study indicate that consumer…
This study aims to analyze the effect of product quality on consumer satisfaction at Nirwana Coffee Shop, Indragiri Hulu District, Pasir Turtle District, Airmolek. This research is a qualitative descriptive and quantitative research with a sample size of 100 people. The analytical method used in this research is simple linear regression analysis. The results of this study indicate that consumer…
The purpose of this study was to find out and analyze the discipline and work productivity of the employees of the Siak BRI Bank Branch Office and their influence. The method used is a quantitative descriptive method. Types and sources of data used are primary and secondary. The population is all employees of 37 employees. Using the census technique, it is known that the number of samples is 37…
This study aims to determine the effect of product quality and brand image on purchasing decisions of Honda Scoopy motorbikes (Case Study on Muara Pulau Arta Motor Dealers, Tandun District). The research method used in this study is a quantitative approach by collecting data in the form of numbers. The data source used to obtain accurate data is by distributing questionnaires to respondents. Th…
Penelitian ini bertujuan untuk mengetahui seberapa besar pengaruh product quality dan product packaging terhadap customer satisfaction melalui purchase decision pada Rumah Kue Viera di Kota Pekanbaru. Penelitian ini terdiri dari dua variabel independen yaitu product quality dan product packaging dan satu variabel dependen yaitu customer satisfaction serta purchase decision sebagai variabel inte…
Merupakan salah satu faktor penyebab mahalnya biaya pada saat proses pemboran. NPT adalah waktu pengeboran dihentikan dimana Rig tidak melaksanakan kegiatan pemboran berdasarkan dengan rencana awal. Oleh karena itu harus dilakukan proses pemboran yang efektif dan efisien dari segi waktu ataupun dari segi biaya. Metode yang digunakan adalah metode reliability, availability, dan utility (RAU). Fa…
This research aims to find out how much influence product quality and product packaging have on purchase decisions through brand trust in make over cosmetic products in Pekanbaru City. This research consists of two independent variables, namely product quality and product packaging and one dependent variable, namely purchase decision and brand trust as an intervening variable. The analysis meth…
This research was conducted with the aim of finding out the influence of product quality and price on purchasing decisions for Takadeli Cake Boutique products among Takadeli Cake Boutique Pekanbaru consumers. The methods used in this research are quantitative methods and descriptive methods. The sampling technique used was purposive sampling with a sample size of 100 people based on the Lemesho…